Red Rose ushered in the Summer season with the launch of its ‘Summer Bonanza Scheme, 2015” for its esteemed retailers in 8 regions. Under the scheme, retailers were entitled to various exciting benefits as per their sales scheme slabs which included foreign trips as well as Gold & silver coins. The Red Rose group took 58 retailers to Dubai which included a stay in The Palm Atlantis, which ranks among the top three 7-Star hotels in the world. Accompanied by Mr. Sachin Vora, the members had a great time where they scaled the highest tower in the world – The Burj Khalifa, zoomed on the world’s fastest roller coaster at the iconic Ferrari theme park and experienced the real taste of Arabic life at the Desert safari.40 retailers were taken on a trip to Thailand where, accompanied by Mr. Ramesh Vora, the members had the time of their life at the beautiful & scenic coral islands, the famous Pataya Gems factory & the breathtaking Alcazar show. Not to mention the several retailers who availed of the Gold & Silver coins under the scheme. All the members came back with happy memories of the tour making new friends from all over India and promising to meet again.
The Red Rose Kids world promises to become more colorful and playful with the entry of kids’ favorite characters like Mr. Bean, Hello Kitty & Dora. Red Rose acquired the exclusive licenses to use these cartoon characters on their products. These characters join the long list of cartoons in the Red Rose Kids world that already includes Angry Birds, Doraemon, Ben 10 & Powerpuff Girls.In the words of Mr. Mahesh Vora, Director, Red Rose Kids undergarments, “ As kids have become smarter, Kids’ shopping has also evolved over the years. Gone are the days when kids used to wear whatever their mums used to get for them from the stores.Now, the kids have become the Primary decision makers as far as their clothes are concerned & they accompany their moms to make their choice.Kids easily relate to these cartoons with whom they grow up and wearing these cartoon prints is what they understand as being fashionable & trendy. And if you provide these at great quality, it’s a win-win situation where the kids get their choice & the parents get the comfort & quality they seek for their kids.” The new character products have already hit the shelves and the results are extremely encouraging. As someone has said, ” A childhood that wasn't spent watching cartoons or reading comic strips seems too dull to imagine.”